SVP of the Year (Food & Beverage Service) – USA 2024
Mauro Porcini is PepsiCo’s first-ever Chief Design Officer. He joined the food and beverage company in 2012 and in said role he is infusing design thinking into PepsiCo’s culture and is leading a new approach to innovation by design that impacts the company’s product platforms and brands, which include Pepsi, Lay’s, Mountain Dew, Gatorade, Doritos, Lifewtr, Bubly, Cheetos, Quaker, 7Up, Mirinda, and many others. His focus extends from physical to virtual expressions of the brands, including product, packaging, events, advertising, fashion and art collaborations, retail activation, architecture, and digital media. He leads teams based in New York City, Purchase, Dallas, Chicago, Los Angeles, Orlando, Miami, London, Dublin, Il Cairo, New Delhi, Shanghai, Bangkok, Mexico City, Sao Paulo and Cape Town.
