Newport’s renowned New Riff Distilling recently made a significant addition to its leadership team, appointing Rawnica Dillingham as its new Chief Sales Officer (CSO). With this appointment, New Riff continues to strengthen its C-suite in anticipation of founder Ken Lewis’s retirement.
Dillingham brings a wealth of experience to her new role, having previously served as Director of Sales and National Director of Consumer Experience at Uncle Nearest Premium Whiskey. With a focus on large-scale events, national whiskey clubs, and trade organisations, Dillingham is well-equipped to lead New Riff’s sales efforts.
Her appointment comes at a pivotal time for New Riff as it prepares to expand its national footprint into new markets in the first quarter of 2024. The distillery, known for its dedication to innovation and craftsmanship, has invested millions in its growth plans, including recent expansions to increase production capacity and enhance the distillery experience.
Reflecting on her new role, Dillingham expressed her excitement to contribute to New Riff’s continued success. She joins an esteemed leadership team, including incoming CEO Hannah Lowen and Chief Operating Officer Denny Gorman, as the distillery embarks on its next chapter.
In welcoming Dillingham, incoming CEO Lowen highlighted the alignment of values between Dillingham and New Riff, emphasising the distillery’s commitment to excellence in business, people, and whiskey. With Dillingham’s leadership, New Riff aims to further solidify its reputation as one of the premier small distilleries in the world.
As New Riff looks ahead to a future filled with growth and opportunity, Dillingham’s appointment underscores the distillery’s commitment to excellence and innovation in the world of premium whiskey.
