Duck Creek Technologies, a leading provider of intelligent solutions for the property and casualty (P&C) and general insurance industries, today announced the appointment of Bindu Crandall as Chief Marketing Officer (CMO). Crandall will be responsible for overseeing Duck Creek’s strategic marketing and branding efforts, driving the company’s global expansion and solidifying its leadership in the P&C insurance software market.
“Bindu is a seasoned marketer and leader who understands how to connect with SaaS customers and deliver value,” said Mike Jackowski, CEO of Duck Creek Technologies. “She has a wealth of experience building and scaling world-class marketing organizations for cloud-based software companies. I am thrilled to welcome her to the Duck Creek team and look forward to working with her to accelerate our growth and expand our market leadership.”
With over 20 years of experience at enterprise technology companies, Crandall brings extensive expertise in branding, demand generation, thought leadership, and content strategy. She has a proven track record of successfully launching brands and products through revenue-driven marketing and sales strategies.
“I am honoured and excited to join Duck Creek at this pivotal time in the insurance industry,” said Crandall. “Duck Creek is a visionary company that is transforming the way insurers operate and serve their customers. I am impressed by the company’s culture, products, and customer-centric approach. I look forward to collaborating with the talented Duck Creek team and partners to amplify our brand, engage our audiences,
